Display and facebook

Display: Programmatic and More

As an Independent Trading Desk we’ve done the legwork to solve your programmatic buying needs. Leverage our connections to the major DSP’s, Ad Exchanges and data providers to uncover new prospects, retarget at scale, drive conversions, or extend your audiences.   

Prospecting:

Are you maxing out your remarketing audience? Our prospecting solutions are designed to effectively and efficiently feed your remarketing pool with people who convert, not just click. Give us your ideal customer profile and we will find your audience, at scale.

Tactics:

  • Viewability
  • Qualified page landings and loads
  • Fraud/bot detection
  • Above the fold inventory
  • Audience/behavioral targeting
  • Contextual targeting
  • Look-A-Like modeling
  • Search keyword targeting
  • Social (Facebook, Twitter) 
 
 
 
 

Retargeting:

Are you looking for a retargeting partner? We give you access to 99% of the U.S. online population—but most importantly we give you access to the customers who are most likely to come back and covert. We employ advanced retargeting tactics that go beyond simply retargeting anyone that has visited your site. We work smarter by focusing on the trends of your most valuable customers—the ones that have converted—to maximize your return from this valuable audience.

  • Access to every major Ad Exchanges and FBX
  • Twitter and FaceBook Performance Products
  • Opened Email Targeting
  • Site Recency Targeting
  • Session Depth Targeting
  • Shopping cart abandons
  • Dynamic Creative

Full Funnel:

Are you looking for a partner who can deliver a full funnel approach to your campaigns? We optimize the data from our prospecting and retargeting techniques to provide a scalable, quality full funnel solution.

  • Campaigns structured and managed by some of the best programmatic analysts in the industry
  • A cohesive managed strategy across DSP’s, Ad Exchanges, and Social Media Platforms
  • Consistent prospecting to bring new customers into your marketing funnel
  • Smart retargeting to close those who’ve shown interest without oversaturating your brand
  • Incremental add-on strategies to provide additional lift: CRM matching and targeting, cost per call solutions, lead capture and phone call transfers

 

For Publishers:

Extend the reach of your audience across the Ad Exchanges and create new revenue streams with our turn key Audience Extension platform.

  • Extend your audience beyond your existing impression base
  • Drive more impressions to your most valuable audience segments
  • Never turn down another RFP due to inventory or targeting constraints
  • Integrated with all major 3rd party data providers or implement our pixels at no additional cost
  • No technical or infrastructure cost
  • Full service account management team
Let's See

Know "Which Half" of Your Advertising Budget is Working
Programmatic for Performance

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