| Layers of Marketing |
DOUBLE LAYER - This is the most critical
distinction between our program and the vast majority of transfers
offered by other providers. Our DOUBLEconfirm™ process does
not attempt to CREATE interest with the consumer, but rather CONFIRM
the interest with the already-interested consumer*, in addition
to adding a secondary layer of qualification/screening of the consumer's
information. Hot Transfers that have passed through our DOUBLEconfirm™ process
results in more interested consumerss, higher productivity from
sales professionals, and an overall more efficient system for generating
new business.
*The consumer has previously expressed interest in a product
or service via an Internet form submission or via a previous
discussion with a telemarketing rep.
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SINGLE LAYER - Some traditional telemarketing
companies will offer to transfer live consumers into your organization
instead of capturing the data in "lead" form and sending
it or FAXing it to you. Their reps are calling on COLD lists and
trying to CREATE the interest with the consumer. Moreover, the
call reps are typically incentive-ized for volume. These two facts
typically result in under-qualified, un-interested, and/or confused
consumers being transferred into your organization. Thus, this
approach tends to be an ineffective process.
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| Live Voice Introduction |
When the consumer has been DOUBLEconfirmed™,
the Call Center rep puts the consumer on hold and dials your organization's
phone number. When the Call Center rep has a transfer-receiving
sales professional on the line, the rep then takes the consumer
off hold, introduces him/her to the sales professional and then
disconnects from the call when sure the transfer is complete so
that the sales process can continue.
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Many providers will merely put their
consumers into a "hold queue" and then transfer the call
to the sales professionals without a live human introduction. This "cold" transfer
typically results in a higher ratio of confused and/or non-interested
consumers being transferred. The disputing of disconnected transfers
also becomes an issue.
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| Realtime Data Along with Live
Call Transfer |
At the time of the transfer, the Call
Center rep provides the consumer's 10-digit phone number to the
transfer-receiving sales professional. The sales professional enters
the phone number into our password-protected client extranet at clients.doublepositive.com to
view the data associated with the consumer. This data is from either
the consumer's initial Internet form inquiry or the data they initially
provided a telemarketer. It facilitates a more meaningful sales
conversation between the consumer and the sales professional.
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Many transfer providers do NOT provide
the data associated with the consumer at the same time the transfer
occurs. This typically results in frustrated consumers who are
annoyed by the need to provide the same information to the sales
professional all over again.
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| Reporting/Tracking for Managers |
The managers and administrators of our
program have full web-based access to real-time reporting and tracking
of their campaigns. The reporting can display which sales professional
received which transfers and when. Sales professionals can select
a customizable disposition for each transfer and even add free-form
notes which can later be reviewed in the reporting. Hyperlinks
to the actual voice recordings of the transfers are also available.
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Many transfer service providers offer
little or no reporting or tracking of their program, aside from
a bill with the total number of billable transfers.
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| Scalability |
Our model allows us to collect a virtually
unlimited number of Internet and/or Telemarketing leads to put
through our DOUBLEconfirm™ process and turn into Hot Transfers,
thus, our program is completely scalable and limited only by your
internal restrictions and thresholds.
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Many transfer service providers struggle
to increase the volume of their transfers to meet their clients
needs based on the model that they are using to find qualified
borrowers in the first place.
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| Prices |
LIVE Hot Transfer prices are market-driven and vary
depending on industry, geographic region, and order criteria. There is no
minimum order or long-term commitment required.
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Many transfer service providers are offering
inferior programs for $100 per transfer or more
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| Accept Credit Cards |
All major credit cards accepted
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Many transfer service providers do not
accept credit cards. Beware of these operations.
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