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DoublePositive > Career Opportunties > Available Position
 Head of Email Marketing
Profile
- Operations (Supply & Demand)
- Outside the Firewall
- Time Spent on Phone Each Day – Minimal
- Time Spent on Travel – Minimal
Responsibilties
- Work closely with ESP (Email Service Provider) to best
utilize technology to manage all email marketing efforts
- DoublePositive places significant emphasis on all email
marketing opportunities to the following constutiencies:
- Clients (vertical-specific)
- Prospects (vertical-specific)
- Consumers (offer-specific)
- General Corporate Contacts
- The Head of Email marketing is responsible for centralizing,
prioritizing, managing, and optimizing all email campaigns, including
those requested from other members of the DoublePositive team.
- Head of Email Operations is also responsible for corporate
email signatures messaging and design in order to fully-maximize this
valuable real estate
- Setup, configure, and optimize appropriate tracking/reporting
mechanisms for all email functions
Keys of Success
- Each constituency described above will have distinct
success metrics. However, horizontal success metrics may cut across
all (i.e. increase overall/average deliverability rates by 30%, etc.)
Qualifications and Experience
- Email Marketing
- Affiliate Marketing
- Affiliate Relationship Management
- Visual Design/HTML
Benefits Include
Position includes full company
paid benefits.
- Family Health
- Family Dental
- Family Vision
- Life Insurance
- Disability Insurance
- Subsidized Gym Membership
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